Our story

    Nutrition science for the second half of life.

    Bold Health was built around a physiological hurdle most Australians over 50 face without realising it: as we age, the body becomes less efficient at absorbing nutrients and converting protein into strength, energy and recovery. Scientists call it anabolic resistance. We call it the gap we set out to close.

    From one simple idea to thousands of happy Aussie customers

    The Spark of an Idea

    The Spark of an Idea

    Inspired by family, we wanted to create products our loved ones could use everyday

    Aiming for the Best

    Aiming for the Best

    We partnered with a leading nutrition scientist to develop the best possible protein for healthy aging

    Made for Everyday Australians

    Made for Everyday Australians

    Through proven science, our products are designed to make healthy choices easy and accessible.

    Locally Made, Locally Owned

    Locally Made, Locally Owned

    Proudly Australian owned and operated to support our community

    Empowering Better Aging

    Empowering Better Aging

    Today, we help Australians live stronger, healthier, and more confidently as they age

    The spark

    "What does anti-ageing actually mean?"

    In August 2020, over a coffee, our co-founders Russell and Amber were comparing notes on life. Both had been more involved in the health of their parents and grandparents since the pandemic began — and both had noticed the same uncomfortable pattern in how supplements were being sold to Australians over 55.

    The industry's message was clear: ageing is bad, don't get old, your best days are behind you. That felt wrong. They saw an opportunity to build an empowering brand backed by real science — one that treated life after 50 as something to look forward to, not something to fear.

    "Ageing isn't bad. Different doesn't mean less."

    Founder story

    Meet the founders

    Two friends turned business partners who set out to build the health brand they wished existed for their own families.

    Russell Schulman with his father

    Co-founder

    Russell Schulman

    "A month after leaving my corporate job the pandemic hit. My grandmother moved into aged care, my mum was diagnosed with a debilitating disease, and my dad was recovering from a major health scare. My dad said something that stuck with me: 'I still feel like I'm 30 in my mind, and get surprised when I see this older face in the mirror.'"

    "I wanted to build a product that was genuinely beneficial in ageing — backed by real scientific evidence — so people could feel in control and look forward to life after 60. My dad and gran both take it every day."

    Amber Brousek with her family

    Co-founder

    Amber Brousek

    "When I was seven I told my mum I wanted to live until 106. During the pandemic I started paying attention to how health products were marketed to my parents and grandparents — and it made me sad. The fear-based, ageist messaging was actually deterring them from products they needed."

    "For me, BOLD is a celebration of ageing — of the new adventures still to come. I created it for my mum and grandmother, so they can get the nutrition they need while feeling empowered about their health."

    Louise Fisher, Nutrition Scientist

    Nutrition scientist

    Louise Fisher

    BSc Nutrition (First Class Honours & University Medal, University of Sydney) · 10 years as a clinical dietitian in healthy ageing.

    Louise transitioned from a career in law to earn her nutrition degree, then spent the next decade in the clinic specialising in healthy ageing, dietary lifestyle and supportive exercise. She now formulates every Bold Health product.

    Her philosophy is simple: support the gut first. Easily digestible plant proteins are paired with prebiotic fibres and active digestive enzymes so the vitamins, minerals and protein you take actually get absorbed.

    "BOOST isn't just a protein powder — it's an all-in-one formula designed for people 50 and over."

    What we stand for

    Our values

    Curiosity

    Staying open to new ideas and information while exploring new approaches, technology and concepts.

    Empowerment

    A positive approach to solving problems where everyone is given the tools and trust to be their best.

    Health first

    We put our customers and our health and well being first with the best products and approach to work/life balance.

    Authenticity

    We are open, honest and true to ourselves and we believe in the products we sell.

    4.68 from 434 verified buyers

    Join thousands of Australians ageing boldly with Bold Health.

    Shop the range
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